KLOR
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About Us

The Klor Approach

Klor is a ready-to-wear brand born from a singular vision—one that defies convention in favour of authenticity and refined design.

Founded by Ritesh Hans, whose journey began with a spark of inspiration during a late-night conversation, Klor was created to offer more than just clothing;
it is a celebration of individuality and meticulous craftsmanship

Drawing on the spirit of modern menswear, our collections seamlessly blend timeless aesthetics with contemporary innovation. Each piece is thoughtfully designed with the modern gentleman in mind, merging classic silhouettes with subtle, progressive details to create garments that transcend seasonal trends.

At Klor, every stitch and fabric is chosen with purpose. Our commitment to using responsibly sourced, handpicked materials ensures that every creation stands as a testament to precision, quality, and the art of refined living.

Join us as we redefine what it means to dress well—where each garment is not merely worn,

But experienced

Some brands follow trends. Klor was born from a vision.

A late-night idea turned into a mission—creating timeless menswear with effortless style, premium craftsmanship, and uncompromising quality. Founded by Ritesh Hans alongside a team of visionaries, Klor isn’t just about fashion—it’s a movement. A commitment to refinement, confidence, and craftsmanship that lasts.

This is just the beginning. Be part of the journey.

Vision &
Beginning
vision & beginning image

The goal was never about climbing the corporate ladder; it was about building something meaningful. Determined to bring this vision to life, he assembled a team of like-minded individuals who shared his ambition and drive.

Building the Team
&
Foundation
Building team and Foundation

Determined to bring this vision to life, he confided in his close friend, Bhavya Madaan, who now leads Klor's creative and marketing direction. Their shared passion laid the groundwork for a brand that dares to defy convention and redefine modern menswear.

Realizing Klor’s potential required more than just an idea—it needed the right people.

Tushar Mathani, a childhood friend and tech expert, established the brand’s digital foundation.

Vipin Parashar, a trusted mentor, offered strategic insights that shaped Klor’s core business values.

Vinay Singh, a longtime friend of Ritesh, took charge of business operations to ensure the brand’s scalability and efficiency.

Together, they forged not just a brand but the beginnings of a lasting legacy.

The Product
&
Craftmanship

Klor stands as a promise—an unwavering commitment to timeless essentials, premium craftsmanship, and effortless refinement.

We don’t chase trends or cut corners; instead, we focus on every stitch, every fabric, and every detail with purpose. Our aim is to create clothing that radiates confidence, sophistication, and a sense of ease.

Fashion without the noise, built to stand the test of time.

We are young, bold, and unafraid to take risks.

This isn't just about selling clothes—it's about redefining the way men experience fashion. From our debut collection—designed for the modern man— to future expansions into womenswear, this is just the beginning. Klor is more than a brand. It's a movement, a mindset, and a commitment to something greater than ourselves.

We invite you to be a part of it!

The Future & The Movement